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3basics — redefining health

Home·Our approach

Our approach

We decide the formula.
Then we go and find
the ingredient.

Three things decide whether a supplement does anything at all. Most companies work on one. We built the business around all three.

Ingredient — the formula comes first

Ask most supplement companies how a product was made and the honest answer is: we found a good price on an extract and built something around it.

That gets the order wrong, and everything downstream inherits the mistake. If you start from what was available, the formulation is a negotiation with whatever arrived.

We start at the other end. Our formulators work out what the product has to achieve and what active levels it needs to reach to do that. That number becomes the specification. Then we go and find material that meets it — and where the formula needs more, we push the extraction higher rather than lowering the ambition.

Every key ingredient is then checked in our own lab before it enters a batch. Not the supplier's certificate about the sample they chose to send us. Our own result, on the material that actually arrived.

Technology — getting it in

Putting a nutrient into a capsule is easy. Getting it into a person is the hard part.

A great deal of what people swallow never reaches them. It passes through. The number on the label describes what went into your mouth, not what arrived where it was needed — and almost nobody in this industry talks about the difference.

That gap is what our development work is for. The physical form an active is in. What it's carried in. Whether a fat-soluble nutrient is dispersed before you take it or left waiting on digestion to do it. Which actives help each other across.

It is unglamorous and slow, and it is the single biggest difference between a supplement that does something and one that only costs money.

Dispersion

Fat-soluble vitamins carried in a lecithin base and delivered already dispersed, rather than waiting on a meal. The spray →

Solubility

A poorly soluble active enclosed in a cyclodextrin cavity so it disperses and stays in solution. Glucose Management →

Co-formulation

Actives chosen partly for what they do for each other — piperine so the rest of the list can do its job. Base+ →

Routine — the part nobody sells

The best formulation in the world does nothing from inside a drawer.

We would rather build something you'll still be taking in month three than something that impresses you in week one. That means formats that are easy to keep up, an honest answer about how long things take, and no pretence that any of this works quickly.

What we test

The unusual part is that we measure the actives ourselves.

Identity and actives. Confirmation of what the material is, and a measurement of the active compounds we formulate against — on HPLC and GC-MS, in our own laboratory on site.

Safety panel. Heavy metals, microbial load and pesticide residue, through an NABL-accredited laboratory, on incoming material and again on finished product.

A certificate of analysis is available for the batch you received — email your batch number to info@3basics.com. It covers identity and the safety panel. We don't publish our active profiles; that part is the formulation work itself.

What we don't do, so you know where the line is. We do not cultivate botanical raw material and we do not carry out primary extraction. Extracts and actives are bought from approved suppliers against our specification, and controlled by supplier approval, incoming inspection and our own testing. Manufacturing, packing and labelling are done at our facility at Ghamroj.
Our analytical laboratory at Ghamroj
The facility

Ghamroj, Gurugram

Two dosage forms under one roof — hard capsule, and metered oral spray — with the laboratory on the same site rather than at the end of a courier.

Goods in

Receipt and quarantine, sampling and testing, release to an approved raw material store with segregated released and rejected areas.

Make

Dispensing and weighing, sifting, blending, encapsulation and polishing. Liquid compounding, dispersion and filling for the spray.

Check

In-process checks, fill-volume verification, delivered volume per actuation, finished product testing, QA release before dispatch.

Trace

Batch numbering and expiry coding, batch manufacturing records, retained samples, and traceability from raw material receipt to dispatch.

FSSAI Central Licence 10825999001056 Schedule 4 Part II hygiene & sanitation Own QC lab — HPLC, GC-MS Certificate of analysis per batch ISO 22000 · ISO 9001 · HACCP — applications in progress

Certification marks are shown as pending because that is what they are. We will display them when they are held, and not before.

Technical questions welcome.

Practitioners, distributors and anyone evaluating us as a supplier — we would rather have the conversation than send a brochure.

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